Ag-tech Adoption

What a great discussion we had in Bendigo on 12 June 2025 thanks to a collaboration between Farmers2Founders, the City of Greater Bendigo, and Startup Central Victoria. And a big thank you to Bendigo Tech School for hosting us in their fabulous venue.

A massive thanks to our panelists, Pete Walsh from Farmers 2 Founders, Andy Clarke from Wine Australia and ASVO, and Joel Rockes from AgriNous for their insights.

Pete’s key takeaways from the night…

  • No one gets anywhere in agrifood tech without deep collaboration from strategic partnerships, be that with industry, regulators, out-of-category partners, or other agrifood tech companies
  • Nothing solves a problem like adoption better than deeply understanding the why of the problem you’re trying to solve – deep root-cause analysis is our best friend to deploying valuable technology.
  • Designing for outcomes is crucial both from the tech and adopter side of things.

LINKS FOR MORE EVENTS:

https://www.farmers2founders.com/

https://www.bendigo.vic.gov.au/community-services/environment – navigate to Healthy Landscapes and Rural Resources

and don’t forget to sign up for Startup Central Victoria’s news updates to be advised of future events.